3 Risks Coaches SHOULD Take in Their Businesses

There are always risks in building an online coaching business but here are some risks you should take:

Image by kellepics (2017) via Pixabay, CCO Public Domain

1. Risk Rejection

Even if you have been able to build a coaching business and have a certain degree of success, the fear of rejection is very real. It is scary to put yourself out there. No one wants to be humiliated to left feeling less than enough.

The reality is that there will be people who reject what you have to offer. There will be people who will not resonate with you. Guess what? That’s a good thing! You can’t work with everyone anyway and if you take the risk of putting yourself out there, the RIGHT people will come to you and resonate with you.

Your action step: What is one thing that you have been wanting to put out into the world but have been putting it off? Is it doing a live video? Reaching out to someone as a possible joint venture partner? I want you to take a deep breath, make the commitment, and actually do that one thing.

Rarely does one regret taking the risk of putting herself out there, but most people do regret not putting themselves out there.

2 Risk Failure

The fear of failure is also very, very real. This is especially true if you have tried things in the past that haven’t worked out. But, that doesn’t mean you don’t keep trying!

In your coaching business, there will be times when you put out programs, or offers, or products that will flop. There will be times when you try different tactics or ways of doing things that won’t work out. It is not a matter of if, it is a matter of when. Those things were not a waste of time, they were learning experiences and opportunities to grow as a person.

Your Action Step: Don’t stop trying out new things just because they may fail. Things not working out or failing doesn’t make you a failure. Take a chance!

3. Risk Success

There is a lot I want to say about the very real fear that we can have about being a success. But, I am going to let Marianne Williamson speak instead:

Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It’s not just in some of us; it’s in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”

Your Action Step: Think bigger. Let your light shine and let that brightness take away the darkness of everyone who crosses your path.

I want to encourage you to take at least one of these risks this week. 🙂 Put yourself out there in a way that you haven’t done before. Make mistakes and “fail” so that you will learn and grow. Be talented, brilliant, and fabulous!

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P.S. When you are ready, here are four ways I can support you in your business:

1.  Snag a copy of the free report, “5 Ways an Online Business Manager can Impact Your Business and Increase Your Profits.“

In this report you will discover just how much freedom and success you can have in your business if you stop doing everything alone.

2. “Like” my Facebook page.

It is the place to be to get free weekly training, support, and encouragement in growing and automating your business.

3. Sign up for a Business Audit Mini-VIP Session.

During this session, you will discover the gaps and holes in your business processes, where in  your business you can delegate and automate, and get a strategy to help you make more money, take better care of your clients, and create a better work/life balance.

4. Work with me and my team privately.

I have several packages and programs to help you run a successful, profitable, and enjoyable business. I can help you see the big picture of your business and then create a strategy to move your business forward. Then, I can help you implement that strategy. Take a moment to learn more and get on my calendar today.

5 Signs You Will Never Live a Life of Freedom as a Coach

Ah, the beautiful sound of freedom! One of the main reasons people start their own business is for freedom. In fact, according to a survey done by businessjournals.com, the second most popular reasons people start businesses is, naturally, freedom! It is certainly one of the reasons I started my business, and I am guess it is one of yours. (Do I get an amen?!)

5 Signs You Will Never Live a Life of Freedom as a Coach

Image by Jill111 (2014) via Pixabay, CCO Public Domain

But, here’s the thing, rather than gaining freedom when they start their businesses, many business owners (including business and life coaches), find themselves stuck in business “jail.” Sometimes, they don’t even know why they don’t have the freedom they want. Well, I know and I am going to tell you. 🙂

I have seen many business and life coaches (and other entrepreneurs) fall into the same traps that keep them (YOU) from the freedom they (YOU) desire. The business simply cannot run without them. Can your business run without you? Here are the five signs you will not have freedom in your business:

1. You Have No Plan.

If you don’t have a plan, and try to fly by the seat of your pants, you are never going to have freedom in your business. You will be too busy putting out fires, running your business in constant reactive mode, and letting the business control you instead of you controlling it.

However, if you take the time to plan, you can outline what needs to be done in order for the business to run without you. You can take the time to set your goals, create actionable, deliberate steps, schedule those action steps into your calendar, and implement that plan (or better yet, delegate those steps).

2. You Fail to Delegate.

You cannot, I repeat, you CANNOT have a business that can run smoothly without you unless you are willing to delegate. You absolutely cannot do everything yourself and expect to have the life and work balance you so desperately desire.

However, if you let go of the reins of your business and delegate (even just a few things) you will begin feel relief and joy and freedom! Just knowing that you have someone, or even better more than one, to help you with the everyday running of your business will make a huge difference.

Who should you bring on as team members? It will take a separate article to fully answer this question; nevertheless, I will start by saying that you should start small and bring on only one person at a time. The first person you bring on should be the one who can help you with the tasks that you like the least or are the least good at. This may be a Virtual Assistant to help with basic administrative tasks or customer service. It may mean bringing on an Online Business Manager to help you with the big picture of your business and who can help you manage YOU. It may mean a social media specialist or bookkeeper.

3. You Fail to Trust Your Team.

It is not enough to have a team (be it one person or 10). You have to trust them and allow them to do their jobs. If you constantly feel the need to micromanage, then there is a problem. Either you need to get new team members or you have to look to yourself.

However, if you have hired the right team, and they are experts in their particular fields, you should not have to worry about them doing a good job. In fact, giving them the freedom to step fully into their roles will allow you to concentrate on the things you need/want to do and the freedom to take time off!

***A little note here*** Yes, your team members will make mistakes. It is not a matter of if, it is a matter of when. You aren’t perfect and they aren’t perfect. When those mistakes happen, deal with them and move on. Don’t let the fear of mistakes keep you from trusting and relying on your team!

4. You Don’t Have Systems and Processes in Place.

Having the right systems and processes in place is a magical thing! On the flip side, if you don’t have the right systems and processes in place, you will find yourself wasting time, energy, and resources that could be used elsewhere in your business.

However, if you take the time to put systems in place that can automate your business as much as possible, you can create a business that runs like a well-oiled machine (with or without you)! Additionally, if you create processes for different areas of your business, you will save a lot of time and energy – especially when it comes to things in your business that are repeated, such as welcoming new coaching clients.

5. You Fail to Create (and Update) a Staffing Handbook or Standard Operating Procedures Manual.

If you are serious about creating a business that can function with or without you, it is essential that you have an SOP. Without a staffing handbook or SOP, you will most likely have to be the one to step in every time a team member is unavailable or every time a new member comes aboard or every time a team member leaves your company!

What is an SOP manual or staffing handbook, you ask? It is a document that lists everything (and I mean everything) that is needed to complete a particular task. For example: an SOP for on-boarding a new coaching client would include every single thing needed to do so correctly. It would include what forms would need to be filled out by the new client, a template for the welcome email that needs to go out, the information needed to add the new client to your CRM system, etc. Everything and anything that needs to be done (including WHO does what) would be included that SOP. (I will do an article soon about the whys, hows, and whats of doing SOPs soon.)

If you always have an updated standard operating procedures manual or staffing handbook, anyone will be able to take over just about any task when necessary. The person stepping in will know exactly what needs to be done and how to do it, probably without even having to ask you! It will allow your business to run more smoothly when there are bumps or emergencies and allows you to focus on those things that need your attention more.

BONUS

6. You are too Busy Being “Busy!”

Don’t worry you aren’t alone. It happens to all of us. You sit down at your computer and instead of getting right to work on revenue generating activities or client care or following up with potential clients, you decide that your website needs tweaking or you “need” to read that blog post or watch that training from your favorite expert. OR the dishes need to be washed and the dog has to be walked. OR, you really do have to do some internet research only to find yourself mindlessly surfing the net for an hour.

The thing is, you will have to learn to reign yourself in if you truly want to have the freedom you desire. This is where having a plan and inserting the steps of that plan into your computer will help. If you build a habit of opening your calendar each morning and working on at least one or two things that will help you achieve your goal, you will achieve that goal in no time! Better yet, check the calendar at the end of your day for tomorrow’s tasks, along with everything you will need to complete those tasks, and you will be able to hit the road running every morning.

It also helps to have someone, like an Online Business Manager, help you stay accountable. If you haven’t had an accountability partner before, you’ll be surprised how much more you will get done knowing you have to fill that person in!

By the way, I’m not saying you shouldn’t tweak your website or mindlessly surf the internet. What I do say, however, is that you should schedule those tasks on your calendar. You absolutely should make the time to do the things you enjoy, including non-revenue generating activities, as long as you don’t let them suck the life and freedom out of your business! Be intentional about how you manage your time or your time (and business) will manage you!

The Big Questions

Do you see any of the above signs in yourself? It is time for you to go deeper. You may want to journal your answers or talk them over with someone. Ask yourself: In what ways am I in business “jail?” How is my business running me instead of me running my business? What steps am I going to take so that I can begin the process to gain (or regain) freedom in my business?

Psst….

If you recognize yourself in any of the signs you read today, and are truly ready to get out of “business jail,” I would love to have a conversation with you to see if I can help. I invite you to get on my calendar for a free, no obligation consultation to see if partnering together would make sense.

Why I Love My “Real” Books

Why I love real books

Image by Hermann (2014) via Pixabay, CCO Public Domain

Michael Hyatt wrote a great article, Why I’m Putting Ebooks on The Shelf for 2016, that made me smile. You see, I am partial to physical books. I alway have and always will. Call me old-fashioned but I LOVE the smell, touch, and act of turning the pages of a physical book. In fact, I resisted getting a Kindle for that very reason. I didn’t get one until about two years ago when I got a Kindle Touch for my birthday; and the only reason I did, was because there were books that I wanted to read that only came in an e-book format.

Now, don’t get me wrong. I don’t have anything against ebooks or Kindles or Nooks or any eReader. I enjoy reading books and stories on my Kindle and, unlike Michael Hyatt, my reading has not declined since getting my eReader. It is quite the opposite, actually. The amount of books I’ve read have increased since getting the Kindle, especially because it is so light and portable.

Still, given the choice, I will all choose physical books. Hyatt offers out two particularly good points about physical books. First, “real” books are easier to engage with because you can write in the margins, underline, and even doodle on physical books. Yes, you can highlight and write notes but it is clunkier and just not the same. Secondly, there is something imminently more satisfying about finishing a regular book than an e-book. When I close a physical book for the last time, I get a myriad of emotions that I just don’t experience when I finish a Kindle book.

Hyatt’s article shows me that I’m not alone. The sales of physical books may be down but I don’t think they are going anyway soon! What about you? Do you prefer ebooks or physical book? Why?

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Tweetable: Why I love my Real Books

Hat tip to Crystal from whom I found Hyatt’s article