Do You Struggle with Social Media? (And My New Plan)

I do. So, if you do struggle with social media, you are not alone.

I know that a social media strategy is essential in growing a business nowadays; however, truth be told, it is the first thing I let go when life gets busy. I can’t help it. Social media just isn’t high on my priority list. But, it should be.

Image by geralt (2016) via Pixabay, CCO Public Domain

Image by geralt (2016) via Pixabay, CCO Public Domain

Part of the problem is that it is time-sucking trigger for me. Inevitably, when I get on a social media platform such as Facebook, I always spend more time browsing and “liking” posts rather than focusing on what I intended to on that site in the first place. Even if I set a timer, I just shut the timer offer and keep doing what I am doing! This happens on Facebook quite frequently. There are some business groups I belong to but I get distracted and don’t even make it to the groups before I have to log out. {sigh}

On top of that, I get overwhelmed with all the social networking possibilities. There is Facebook, Twitter, Intstagram, YouTube, Periscope, Pinterest, SnapChat, LinkedIn and so many more. It is exhausting! It is also not realistically possible to keep up with them all so instead I just avoid them all. Not a very good strategy, for sure.

My New Strategy

So, I have decided to change all that. I am going to conquer social media and I am going to do it by focusing my energy on just one platform. Once I have given the one platform a good try, I will add another social networking site to the mix. Then after about a month, I will start experimenting with different platforms and see which one works for me and the people I am looking to connect with. In all cases, I will be active on no more than two sites at a time.

So, which platform have I chosen to start with? LinkedIn

I have chosen LinkedIn because it is all about business and making business connections; therefore, I figured it would be a good place to start. Besides, from what I can tell, my target market it there (for the most part). Additionally, I was inspired by this post on Problogger to get more active on LinkedIn.

The Plan:

For the next 4 weeks I am going to spend at least 15 minutes a day on LinkedIn. My priority will be to make connections so I am going to send at least one invitation to connect a day. I am also going to join one or two groups a week and be active in them. And, to help me stay accountable, I am going to blog about my experience at the end of the 4 weeks (September 20).

That should be enough time to be able to decide if LinkedIn is working for me or not and whether or not I will continue being active on that platform.

What about you? Do you struggle with your social media strategy? Do you have a social media strategy? What platform works best (least) with you? Do share in the comments!

P.S. If you are on LinkedIn, I would love to connect with you! So, feel free to send me an invite.

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Misused Words: Complement vs Compliment

Complement and compliment are very confusing words because they are homophones. The words sound exactly alike but are spelled differently and have different meanings.

Misused Words: Complement vs Compliment

The word complement means to go together well or to round off something.

For example: The work book will complement the text-book nicely. (The work book rounds off the text-book by offering something extra to help the reader.)

For example: Meat and potatoes are perfect complements. (Of course, meat and potatoes almost always go well together.)

Compliment means to flatter or praise someone or something.

For example: The teacher complimented the student for her neat penmanship. (The teacher flattered or praised the student for the neat penmanship.)

For example: The publisher gave Piper a compliment for finishing her rough draft so soon. (The publisher praised Piper for finishing her draft before expected.)

There is no easy way to remember the difference between the two except to remember them. However, as far-fetched as it sounds, you could try to remember that complement and well (goes well) both have an e and that compliment and praise but have an i. 🙂

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The World Needs You

Sometimes we let fear stop us from writing. And by writing, I mean actually finishing that *dream* writing project. Sure, we may easily finish our writing projects for clients or for our blog. However, when it comes to the writing project that has been tugging at our hearts for a long time, it is another story. Instead of completing that secret project, we distract ourselves by having lots of writing projects in the works, by spending an inordinate amount of time researching and planning, or by finding excuses not to write at all.

If this is you, you are not alone.

Putting ourselves out there is scary. We fear rejection, being misunderstood, or even ignored. This is normal and something I fight against all the time. (Or, maybe I’m not normal?!)

Your words have the power to transform the world

Here is the thing: THE WORLD NEEDS YOU. It needs your unique voice and message. It needs to read and hear what you have to say. Your words have the power to transform the world one reader at a time. But, it won’t happen if you don’t get your words out.

I’m not lying in my manifesto. I truly do believe the world is waiting for your special gift. I truly do believe you have an obligation to share that gift. I truly believe your writing is good enough; that you are good enough. And yes, I absolutely believe in you.

So, that project you have been *meaning* to get finished – finish it. The post, article or book you have been meaning to publish – publish it.

The world is waiting.

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